Evolutionary Blog

Distinctions to accelerate your personal and professional evolution

Evening Talk ::: The Three Necessary Components | Success is not Magic ::: It is Systematic

There are only a few components successful coaches and practitioners must incorporate into their practice to turn it into a business. At the same time, you can be “doing” these things, and still be unsuccessful unless you have the necessary techniques and ethical tactics incorporated into the components. 

Not just the “how” but “how specifically”.

In this free evening talk discover:

  • The 3 Necessary Components for Building and Maintaining a 6-Figure Practice
  • 7 "Tricks of the Trade" including :::
    • 4 strategies successful coaches and practitioners engage in on a regular basis to maintain their practice
    • 3 critical techniques to turn your initial consultations into results
  • The Number 1 Mistake that Practitioners and Coaches make in their marketing strategy and their copy writing
    • [and it’s solution]

 

This from a former student :::

"Jason McClain is the real deal. His personal life story makes the stories of both Tony Robbins and Christopher Howard look like happy-go-lucky children’s books. He has been quoted as saying, 'if I can be happy and successful anyone can'.

"He built a 6-figure practice from scratch with an intangible service ::: “Personal Evolution”. Something no one wakes up in the morning and thinks they need or looks for. His success was as a result of the incredible efficacy of the system he developed by trial and error." -M.D.

A system I will hand over to you in this talk. Fine-tuned, and streamlined.

"I believe that right now is the time for the Evolutionary Professional™. The emergent agent of change integrating purpose and wealth; doing well as a result of doing good-- integrating universal spiritual principles and free market economics. I understand that the more of you I empowers to be successful, and have a full-time practice that is thriving, the better off the world will be.

Evolving the planet one client at a time is great, but it is horribly inefficient. *laughing* Let’s accelerate the process together."  --Jason D McClain

--

Jason D McClain will lead this talk. 

Acquire knowledge from one of the most broadly educated minds in the coaching business always innocently irreverent, funny, affable, approachable, and obviously committed to serving you by delivering dense value in his talks, expect the tips you will learn in this evening to bear immediate and lasting fruit in your business and in your life.

Bring something to take notes with. 

 

When and Where  [specific locations to be announced]

Los Angeles ::: Monday, April 19th ::: 7pm to 9pm

San Diego ::: Tuesday, February  9th ::: 7pm to 9pm

 

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Your Success Equation | Thoughts Action Will | Part 3: Will

Part 1 can be found HERE.  Part 2 can be found HERE.

The final variable in your personal equation for success is Will. The Will To Carry It Through.

Even if your thoughts are aligned, your actions directed appropriately, and all other factors are in alignment and in support of your desired outcomes, if you lack the will to carry it through you will fail. AND you will fail in the worst way—as a result of your lack of will; something entirely under your control and an aspect of your very own making.

To be blunt: a function of your character. 

That’s tough for people to absorb.  They will want to look outside. As if the locus of their responsibility somehow lies outside of themselves. Somehow belongs to another. Somehow it is a matter of circumstance whether they succeed or fail. AND while it is certainly easier to blame outside forces, people, elements, and /or circumstances, there is no power in that. There is no way for you to learn and shift and adjust. You end up hobbling your own growth, development, and professional evolution for this short-term comfort. And you sell out your short-term success and achievement.

Even if it is true, you give all of your power to succeed over to the ghost of blame. The apparition of an outside locus of responsibility.  You lose your ability to adjust to the new information that you are being presented with. 

In addition to that, there are multiple metaphors that speaks to what it takes to succeed often simply being about endurance—about will and the will to “finish the _________ .” the fight goes to the last man standing. The race goes to the runner who simply finishes.  Etc., etc., ad nauseum infinitum.

“The same is true when we begin a marathon race. We may start out with enthusiasm because our energy level is high, but we must then run the race with endurance to reach the finish line. Some race to reach the line in first place, other runners’ motivations may be more personal; their goal is simply to finish.” --Harry Connor Jr

It is that last 2 percent. The will to carry it through despite the obstacles. Most people quit at 98%. Most quit the game just before they are about to win. They lose their commitment to the game in the 4th quarter—and then the underdog produces an upset.

AND there will be obstacles to bringing your IDEA into the world. They will include but are not limited to

  • You think your IDEA is original and you find out it is not. At all.
  • Naysayers
    • People will tell you are crazy or your IDEA won’t work
    • You may be ridiculed in the press [or lied about]
    • Your friends or family may think you’re insane. Sometimes literally. Other times figuratively.
    • Small-minded folk may want to see you fail out of envy or out of shame around their own lack of success, etc. [not “true friends”, in my book, but make your own choices there]
  • You’ll discover platforms or technology you’ve invested in aren’t working as expected or not working at all for the intended purposes that had you invest in them in the first place
  • Distractions in your own life 

If you are to bring your IDEA into the world; if you are to manifest your vision as a reality “in the firmament”, as they say; if you are to bring it from an IDEA to concrete reality, you must let nothing stand in your way. That does not mean to run them over or blast through them—your actions and the way in which you overcome them still must be ecological in this sense ::: they must be “good” in Self, Other and Community, and for the World/Nature. However, you must go over, around, under, and as a last resort, through the obstacles to achieve your goals.

The most important obstacles are distractions. These are entirely under your control. They are the function of a mind that lacks discipline. They include but are certainly not limited to :::

  • People [friends, romance, etc.]
  • Experiences and desires for experiences
  • “Opportunities” that seem like a good idea, but aren't

I could go on and on about how these things can, do, and might distract you, but really there is a solution that covers the bases :::

Whatever you choose to do, make sure it is in alignment with your vision; make sure it serves. Be it a relationship, a lover, a partner in business, collaboration, a financial opportunity, or a new business venture.

Say no to the rest so you can say yes to the best. AND in this case, the “best” means your own, personal vision for what you want to bring into the world.  For your future. You’re your own achievement and satisfaction. For the fulfillment that comes from contributing to the world in a positive way.

For the Good. For the True. And for the Beautiful.

I understand—and have experienced personally—that means you will make tough choices. You will have to say no to very compelling experiences. AND it is critical to your success.

You must have the will to carry it through to success—or to a dignified, rational end—as the only viable option. The only acceptable outcome.

That does not mean to be pig-headed when you are wrong or you are headed down the wrong path or run up against an obstacle. Quite the contrary; it means adjusting with flexibility, fluidity, to new information conditions in service of the outcome. It means having a fixed outcome, but a variable, flexible approach. You may know what you will bring into existence, but the how may have to adjust.

That also means constantly integrating feedback—no matter how harsh it may be or how neutral or how numerical—or frankly, how personal. Some people will attack you personally. Trust me. Ad hominem attacks are all too common. 

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Evening Intro ::: Sustainability of Change | Financial Sustainability

Sustainability of Change for Your Clients | Financial Sustainability for You

How to create compelling packages for your clients.

"The most striking feature of the perennial philosophy/psychology is that it presents being and consciousness as a holarchy of dimensional levels, moving from the lowest, densest, and most fragmentary realms to the highest, subtlest, and most unitary ones." --Ken Wilber


You may be wondering ::: what the heck does that quote from Ken Wilber have to do with creating packages for your clients?!

I am happy to share that with you.

 


It is no secret that a primary component of building a 6-figure practice is to offer prospective clients a comprehensive package and path to step into.

Not only does it allow you to guide a client to more sustainable and stable change that takes hold--change that actually sticks--serving them more comprehensively--it also allows you, as the practitioner, to relax into serving them--allowing you to focus all of your energies on the clients outcomes--rather than concern for whether they will be back next week--or not.

That's all well and good...but :::

Many of my clients lately have been asking "Well, HOW do I create one, McClain?"

HOW do we create these offerings such that they are coherent, cogent, compelling, and credibly solid?

This seems to be a fairly confronting aspect of building a 6-figure coaching or practitioner business. Confronting both emotionally and structurally.

Doing what The McClain-Ness™ does best, I have modeled out the structure of this kind of offering and what it must contain and comprise to be something that a client finds coherent, cogent, compelling, and credible.


What you will take home with you from this event :::
  • The structure of phases and stages and how to "stack" them to best serve the client
  • The 4 components a comprehensive package must have to be compelling
  • How to use the package to NOT sell and therefore sell even more effectively
  • The philosophical and emotional residue that comes up for practitioners from antiquated ways of thinking ::: and how to resolve them

What ::: Evening Intro ::: Sustainability of Change for Your Clients
Financial Sustainability for You

When ::: Tuesday, December 15th from 7pm to 9pm
Where ::: http://sandboxsuites.com/ [10th Street @ Mission Street in SF]
Cost ::: $0.00 [Free]
Why ::: Duh. See above.

In Service,
/jason.the.mcclain™

 

 

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Evening Intro ::: How to Create Compelling Packages for Your Clients

Sustainability of Change for Your Clients | Financial Sustainability for You


[RSVP Required]


It is no secret that a primary component of building a 6-figure practice is to offer prospective clients a comprehensive package and path to step into.

Not only does it allow you to guide a client to more sustainable and stable change that takes hold--change that actually sticks--serving them more comprehensively--it also allows you, as the practitioner, to relax into serving them--allowing you to focus all of your energies on the clients outcomes--rather than concern for whether they will be back next week--or not.

That's all well and good...but :::

Many of my clients lately have been asking "Well, HOW do I create one, McClain?"

HOW do we create these offerings such that they are coherent, cogent, compelling, and credibly solid?

This seems to be a fairly confronting aspect of building a 6-figure coaching or practitioner business. Confronting both emotionally and structurally.

Doing what The McClain-Ness™ does best, I have modeled out the structure of this kind of offering and what it must contain and comprise to be something that a client finds coherent, cogent, compelling, and credible.

What you will take home with you from this event :::
  • The structure of phases and stages and how to "stack" them to best serve the client
  • The 4 components a comprehensive package must have to be compelling
  • How to use the package to NOT sell and therefore sell even more effectively
  • The philosophical and emotional residue that comes up for practitioners from antiquated ways of thinking ::: and how to resolve them

What ::: Evening Intro ::: Sustainability of Change for Your Clients
Financial Sustainability for You

When ::: Tuesday, November 24th from 7pm to 8pm
Where ::: http://sandboxsuites.com/ [10th and Mission Streets in SF]
Cost ::: $0.00 [Free]
Why ::: Duh. See above.

In Service,
/jason.the.mcclain™

 

 

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Precision Practitioners | What Distinguishes a True Master

Often people ask me what separates a “Practitioner” from a “Master Practitioner”. Or what separates a “good” practitioner, from a “great” practitioner from an “extraordinary” practitioner. It is a good question, and one deserving of answers.

From a technical standpoint as well as a practical standpoint, there are several criteria that filter these levels, and the piece of paper upon which their certification is printed is usually not one of them.

The simple answer first ::: what separates a Practitioner from a Master Practitioner?

From a technical standpoint, a "practitioner" is effective at the lower logical levels; they can assist a client in changing behaviors, be they addictive behaviors, habits, or context or situational reactions.  They can also assist a client in changing or expanding their skills and capabilities. Whether it be to speak more effectively, or creating accelerated learning strategies, or modeling some physical, athletic, or communication based set of “skills” or capabilities or capacities.

They are likely still working to integrate their work themselves–still learning to walk their talk, but they are effective at working “on” a client. They can often point to how “others who are effective at XYZ do it” as a model.

The "Master Practitioner" can affect those levels as well as the higher or deeper logical levels. They can assist a client in altering or changing their beliefs about themselves–or about others or about the world–allowing the client to expand into previously “impossible” possibilities in relationships, or in what they can achieve. Still higher or deeper, they can assist the client in altering the very way they relate to themselves. The “kind of person” they are. Their identity and their egoic structures. And at the deepest or highest level, a Master Practitioner can facilitate change at the very level of Spirit. A profound, connected, spiritual shift that ripples out or cascades down to the rest.

They are walking their talk fully. There are no aspects of their life that are out of alignment with their espoused principles and approaches–unless quite briefly, before they right themselves again–they are the relationship coach who has an extraordinary relationship and communicates in the way they recommend, the financial coach that uses their own systems, and is affluent etc., etc. They can often point to how “they do it themselves” as a model. They are effective and come from a place of working "with" a client.

And you could say a practitioner is a “good” practitioner and a Master Practitioner is a “great” practitioner.

However, I would assert that what makes an Extraordinary Practitioner is several additional elements [at a minimum] transcending yet also including and encompassing the above :::

  1. Been trained in multiple, seemingly disparate approaches [a combination of Eastern and Western approaches at least]; my rule for practitioners who work with me as a client is at least 3 disciplines or “perspectives” to their training path
  2. Being dynamic with the client [they may have a loose framework, but it is fleshed out quite dynamically by the human being in front of them, who is a variable in the equation, to say the least]
  3. They know where they are headed, often multiple sessions in advance, and have an eye not only on where they’ve been, and where they are going, but also do a bit of dynamic triage at the beginning of the session and are unattached to the “plan” yet still committed to the path.
  4. They have no interest in ego-driven “authority” over a client and elegantly avoid any tension-filled conflict or power struggles as they are not “in the way” of being an instrument for the client and their outcomes
  5. Additionally, they have some understanding of the verticality [stages/waves/levels] in multiple "lines" of development and it is well integrated into their offering and work

However, there is one more component I consider critical in addition to all of the above that is an aspect of an extraordinary practitioner. Someone who is a true master and it is this :::

They understand that their client and the client’s evolution is a bit like a jigsaw puzzle.

First, you build out the foundation–the corners and then the outer border. And then you find the appropriate pieces to begin to build in toward the depths of the center. If you attempt to push a piece into the corner that does not belong there, you will break a piece or “blow it out”. Similarly, if you drop a piece in the middle with nothing to connect it to, it is just confusing. No place for it to fit. No place for it to be anchored or connected to, and so it is discarded. Forgotten. Perhaps even lost.

And if that is the case, no one is served.

What truly makes an Extraordinary Practitioner is the ability to discern what the client needs, what they have already integrated, which piece they can handle next, and which piece they will need even beyond that, and to elegantly give them that next piece with wisdom, precision, and with an eye on the ultimate evolutionary expanse for the client and their mental, emotional, and egoic structures.

It takes years and hundreds of clients to be able to develop not only the insight and lack of attachment, but the timing and precision to be an agent in service of the client in this way. And when you find them, they are worth their weight in gold, to be sure.

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