Evolutionary Blog
Evening Intro ::: How to Create Compelling Packages for Your Clients
Sustainability of Change for Your Clients | Financial Sustainability for You
It is no secret that a primary component of building a 6-figure practice is to offer prospective clients a comprehensive package and path to step into.
Not only does it allow you to guide a client to more sustainable and stable change that takes hold--change that actually sticks--serving them more comprehensively--it also allows you, as the practitioner, to relax into serving them--allowing you to focus all of your energies on the clients outcomes--rather than concern for whether they will be back next week--or not.
That's all well and good...but :::
Many of my clients lately have been asking "Well, HOW do I create one, McClain?"
HOW do we create these offerings such that they are coherent, cogent, compelling, and credibly solid?
Doing what The McClain-Ness™ does best, I have modeled out the structure of this kind of offering and what it must contain and comprise to be something that a client finds coherent, cogent, compelling, and credible.
- The structure of phases and stages and how to "stack" them to best serve the client
- The 4 components a comprehensive package must have to be compelling
- How to use the package to NOT sell and therefore sell even more effectively
- The philosophical and emotional residue that comes up for practitioners from antiquated ways of thinking ::: and how to resolve them
